July 1, 2008
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What I really want is something that digests all other comments on the web, gives them the FriendFeed treatment, and allows those comments to be displayed in FriendFeed and on the site they come from.
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The decline in newspaper print advertising – now tracking to a 10-year low – is actually far steeper when you factor out the inflation that masks the severity of the deterioration. Minus inflation, sales are about 20% lower than they were in 1997.
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Online ad sales in all media surged 26% to a record $15.2 billion in the first nine months of the year. By contrast, newspaper sales grew 20.9% in the same period to $2.3 billion.
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Kids aren’t just consumers of news but conduits too, emailing links and videos to pals. They rely on friends and online connections for news. They are replacing the professional filter with a social one. “If the news is that important, it will find me.
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Redefine the market based on the benefits. Break the benefits down into scarce and infinite components. Set the infinite components free, syndicate them, make them easy to get. Charge for the scarce components that are tied to infinite components.
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